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The 5 trends you need to know

Context-driven AI is changing the way companies approach CX, from more personalized data, to better decision-making, and beyond.

Trend 1

CX organizations invest in memory-rich AI to deliver true personalization at scale.

83%
of retail leaders agree "resolution is the new currency."

Trend 2

AI-powered self-service accelerates consumer demand for instant resolutions.

85%
of retail leaders say customers will drop brands that miss first-contact resolution.

Trend 3

Multimodal support enables smooth, seamless interactions across different channels and media.

50%
of shoppers cite poor interactions as their top frustration; 48% cite slow responses.

Trend 4

CX leaders rely on new AI metrics and access them via prompt-driven analytics.

85%
of retail leaders want promptable analytics their teams can query directly.

Trend 5

More than ever, consumers demand the why behind AI decisions.

8-12 points
is how much retail CX leaders lag their peers in other industries on willingness to pay for explainability.